Our Team

Franchise

Founder & Director

Spencer Freiman
Meet Franchise Founder

Spencer Freiman

Spencer Freiman, a native of Anchorage, Alaska came to sunny Central Florida in 2004. Working in the mortgage industry, Spencer always had a love for helping people obtain their dream homes. While living in Orlando, Spencer made many connections including those in the landscape lighting industry. As a homeowner himself he found that adding lights to the exterior of his front yard had a huge impact on the overall look and feel of his property. In 2013, Spencer got married and moved to South Florida. Initially, after moving into his new home he couldn’t put a finger on what felt different when he was outside at night, but he knew something was missing. He soon realized what he was missing was his outdoor landscape lighting brightening his pathways and illuminating his front yard. He also noticed that not as many people had landscape lighting in his area as they did when he lived in Orlando. The business opportunity lightbulb went off and the rest was history. Spencer called upon his contacts and opened up a shop and Outdoor Lighting Concepts was born! Spencer leads a dedicated team of professional installers who are passionate about landscape lighting. OLC completes both residential and commercial projects, big and small. Spencer and his team pay close attention to details and work hard to exceed customer expectations. Spencer is personally involved in each project that OLC takes on and looks forward to making your outdoor landscape lighting dreams come true.

Ashley Freiman
Meet Franchise Director

Ashley Freiman

Ashley was born in South Florida and has cultivated a diverse and accomplished career that spans psychology, marketing, and graphic design. Holding a doctorate in clinical psychology, Ashley has dedicated her career to understanding and helping people in various capacities. Her extensive background in psychology and marketing provides a unique perspective that integrates the science of human behavior with the art of communication. In addition to her professional endeavors, Ashley has a passion for graphic design and the creation of systems. She channels her creative energy into projects that make a positive impact, blending her artistic skills with her commitment to helping others. This creativity, coupled with a broad administrative skill set, positions Ashley as an ideal fit for the role of franchise director for Outdoor Lighting Concepts. As a franchise director, Ashley excels at combining marketing acumen, interpersonal skills, and a drive to support individuals in achieving their goals. Her work is characterized by a holistic approach that encompasses strategic marketing, effective communication, and a deep understanding of human motivation. Ashley is dedicated to fostering environments where both businesses and individuals can thrive, leveraging her diverse expertise to create meaningful and lasting success.